The European Union Strategy for the Baltic Sea Region is constantly changing, transforming in accordance with the demands of reality. Strategy for Socio‐Economic Development of the North‐West Federal District until 2020, has just recently been displayed in the action plan for implementation, and it will also have to pass the stage of testing and adjustment. Despite the considerable work, carried out in the field of synchronization of two key Baltic Sea strategic development documents, there is still a range of requests to enhance the process of joining forces. This is when the work of experts who can identify weaknesses, analyse the reasons for success and offer options to increase the efficiency of joint action in various areas of cooperation becomes of great importance. Issues to be addressed: 1. Further steps towards the proposal of the common action plan for the Strategy of Socio‐economic Development in the North-West of Russia up to 2020 and the European Union Strategy for the Baltic Sea Region: 2. Search for synchronization capabilities of strategy documents within specific industries: tourism, sustainable development, civil security, education, transportation, etc.; 3. Common actions in the framework of cooperation «bottom‐up»: from civil society towards government bodies – step‐by‐step actions; 4. Institutional organisation of common efforts: which structure will bring together all interested parties?